Bloomberg Primer
"Bloomberg Primer cuts through the complex jargon to reveal the business behind technologies poised to transform global markets. This six-part, planet-spanning series offers a comprehensive look at the "impossible" industries vying to shape our future."
The series graphics had a very nice black-and-text technical spec aesthetic to its explainers so we wanted to bring it to the promotional art. For the series art, the texture across each shape represented each episode as well as the journey an element goes from the Sun to a nuclear reactor.
Concept, Art Direction & Design
